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Casey Bjorkdahl

Casey Bjorkdahl is one of the pioneering thought leaders in the SEO community. In 2010, Casey co-founded Vazoola after working for a Digital Marketing Agency for five years in New York City. Vazoola is now one of the fastest growing and most widely recognized SEO marketing firms in the country.

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Generate More Leads with MultiChannel Marketing

A digital marketing strategy can boost your bottom line, as trends and research continue to show how consumers prefer multichannel marketing.
Mon Mar 23 2020
On-Page SEO, SEO Strategy

What Is Internal Linking and How Does it Affect SEO?

Quality links are relevant to Google. When you use internal links well, you are defining the architecture of your site.
Mon Mar 16 2020
Content Creation, Social Media

5 Visual Content Formats to Engage Your Audience

Your digital marketing strategy should include compelling elements such as eye-catching visuals that capture your readers’ attention and prompt them to click through and buy.
Mon Jan 06 2020
On-Page SEO

6 Effective Ways to Optimize Your Online Store and Boost Sales

The internet offers a world of opportunities for work and play. Many companies and individuals are finding ways to earn an income from the internet by setting up online stores.
Mon Dec 30 2019
Backlink Quality, Google Algorithm Updates

What Is Google's BERT Update and How Will it Impact Brands?

Google’s latest algorithm update BERT is designed to benefit internet searchers, but it will also affect content marketers.
Mon Dec 23 2019
Reporting, Content Marketing

8 Essential Digital Marketing Statistics You Need to Know for 2020

The face of marketing is changing. Digital media is fueling the evolution of how companies and individuals sell products or services and tell consumers about their brand.
Mon Nov 18 2019
Link Building

How Do You Measure Your Link Building ROI?

The best way to measure link building ROI is to decide what metrics matter most to you and employ specific analytical tools to help you make the most of digital marketing to grow your business.
Mon Nov 04 2019
Link Building Strategies, Keyword Research

6 Effective Ways to Optimize Your Anchor Text and Why You Should

Quality anchor text lets you build links that encourage readers to click through to other pages on your site, thus increasing user interest and eventually helping your search engine ranking.
Mon Oct 14 2019
Local SEO, SEO Strategy

What Are the Best Strategies for Local SEO to Improve Your Rankings?

Try some specific strategies to improve your local SEO and entice potential customers to visit your business.
Mon Oct 07 2019
On-Page SEO, SEO Strategy

What is the Role of Digital Marketing in Improving SEO?

Nothing in the world of the internet stays still for long. However, one constant in the ever-changing world of digital marketing is the need for powerful SEO strategies.
Mon Sep 30 2019
Link Building, Link Building Strategies, Backlink Quality

What is the Role of Backlinks for SEO in 2019?

Trends come and go, whether in fashion, food, furniture, or Search Engine Optimization (SEO) practices, but some things remain firm—like the need for backlinks.
Mon Sep 16 2019
On-Page SEO, Content Creation, Content Marketing

How Can Repurposing Content Improve Your Search Rankings?

Are you revamping your SEO strategy and looking for ways to boost your search engine rankings?
Mon Aug 19 2019
Content Creation, Content Marketing

How to Create a Highly Effective Blog Post in 8 Easy Steps

Simply having a blog isn't enough. Bloggers should create and follow a blogging strategy that produces high-quality content and helps build your reputation and authenticity.
Mon Aug 12 2019
Social Media

8 Cutting-Edge Strategies to Increase Brand Awareness

To catch and hold the attention of busy people, you need innovative marketing strategies. Here are 8 ideas on ways to create high levels of brand awareness within your target audience.
Fri Jul 26 2019
On-Page SEO, Content Creation

What is On-Page SEO and Why Does it Matter?

On-page SEO is the process of optimizing the structure of your web pages to get more relevant search engine traffic and higher rankings.
Wed Jul 10 2019
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