Resources - Casey Bjorkdahl

Now, sites must gain links the organic way—via editorial outreach. Editorial links are those you earn by creating great content to which other website owners want to link.

The direct connection between an influencer and their audience through social media creates a humanizing bond that somewhat resembles that of a friendship, which puts more trust in the influencer.

"Content is King." This is not a new saying and certainly not a new concept, yet website owners continually fail to provide visitors and interested parties with fresh, relevant, and new content.

There are several strategies you can put into place to increase your rank on search engines, but utilizing the power of social media is chief among them.

It is not an easy task to get your brand message heard over the noisy crowd on the web. What can you do to make sure your content is read by and continues to provide value to your target market?

Ignoring SEO and hoping your site do fine without it can hurt you. If you do not choose to build links, you should know how to analyze your link profile.

Market influencers are individuals who have the power to affect the purchase decisions of others based on their knowledge, position, authority, or relationship with their audience. They may have an actively engaged following in a particular niche.

Does influencer marketing work? Three recent studies provide influencer marketing statistics on just how much brands are profiting from using influencers to market their products. Find out how they can benefit you.

Influencer marketing is a type of marketing where marketing activities are oriented around individuals that have influence over potential buyers. Content marketing focuses attention on your audience.

There are influencers in every industry. These are people that have the power or knowledge to influence purchase decisions. Learn about the impact of there