Casey Bjorkdahl

Casey Bjorkdahl is one of the pioneering thought leaders in the SEO community. In 2010, Casey co-founded Vazoola after working for a Digital Marketing Agency for five years in New York City. Vazoola is now one of the fastest growing and most widely recognized SEO marketing firms in the country.

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Keyword Research Secrets from SEO Pros

Insider tips on how to find the best SEO keywords, the different types of keywords and how to choose keywords for SEO.

13 Ways Social Media Helps Your SEO

Do social media backlinks boost SEO? How can you use social media in your SEO strategy? Bonus: Best social sites for SEO in 2025.

18 High Impact Link Building Strategies for SEO

We'll teach you what a link building strategy is, how to develop one, and how to execute with our recommended link building strategies and tactics.

Create Content Google Loves: 7 Elements of Helpful Content

What does the Google helpful content update (HCU) mean for 2025? These are the 7 elements of helpful content so you can create content Google loves.

How Google Search’s Engine Works & How to Get on Page 1

How search engine visibility works in 2025, what we know about how Google ranks content, and what to do to get on page 1 of search and stay there.

How Much Does Link Building Cost? (And What You Should Pay)

We answer: How much does a backlink cost, what drives cost up or down, what forms of backlink buying are possible, and how much you should pay for links.

How to Index Backlinks Faster in Google

Learn strategies to get your backlinks indexed quickly! Find out how to make your backlinks visible to search engines sooner for better ranking results.

How to Get Backlinks to Your Website

We answer the question "how to get backlinks?" with 12 powerful techniques to acquire high-quality backlinks in 2025, boosting your search engine rankings.

What Is New with Google Shopping 2025?

Google Commerce president Bill Ready announced in a blog post that the search engine’s Shopping tab will now feature mostly free listings.

SEO in Ecommerce Means Turning Clicks Into Conversions

To show up in the 6 organic hotspots on Google, online retailers have to be on top of their SEO game. Here's how to win in ecommerce SEO.

Top 11 Search Metrics for 2025

How do you know how well your site is doing in search results? These are the top key performance indicators to track in 2025.

7 Ways to Get High Domain Authority Backlinks

How do you get high quality backlinks? 7 tactics for earning high quality backlinks to your content the right way, which boosts your visibility online.

Organic Off-Page SEO: Guide to Off Site Optimization

What organic off-page SEO is, examples of off-page SEO, types of off-page SEO and tips for getting the most bang for your SEO budget.

How to Do a Backlink Audit (Like the Pros!)

Backlink audits should be done regularly to inform your link building efforts. Our guide shows you step by step how to do an SEO link audit for your site.

How to Outsource Link Building in 2025

You should outsource link building as a business strategy to improve backlink profile and save time and money while improving organic search results.