How Long Should a Blog Post Be?

Fri Oct 29 2021

How Long Should a Blog Post Be?

Are you looking for a way to drive more traffic to your website? If so, you need to think about digital marketing. Because many people use the internet when they are looking for something they need, you need to do everything you can to show up on search engines. One of the best ways to do that is to improve your content marketing efforts through starting a blog ; however, how long should a blog post be for SEO? What is the average blog post length, and how many words should a blog post be? Learn more about how to put the right number of words in your article.

Why Does Average Blog Post Length Matter?

There are several reasons why you need to think about the average length of your blog posts. The first has to do with your audience. If you want people to visit your website, you need to demonstrate that you have plenty of educational content on that website. If your posts are too short, people may think you don't have a lot of helpful information to share. On the other hand, if your posts are too long, you could scare away your readers. Therefore, you need to think carefully about how long your blog posts should be. 

In addition, you need to think about blog post length because this matters for search engine optimization. If your blog posts are too short, search engines may not like your articles, so you may not rank very well.

The Best Blog Post Length Varies with the Content

The best length for your blog posts is going to vary depending on the type of content you are writing about. For example, if you are writing about a relatively straightforward idea, you may not need a lot of words to explain what you are talking about. On the other hand, if you are writing about a complicated topic, you may need more words to clearly explain the information to your readers.

Therefore, it is a good idea to keep a general blog post length in mind; however, you also need to write for your content. If you focus on writing a quality blog post, you should hit the right word length. Of course, you also need to make sure you include the most important terms for search engine optimization. 

Thinking About Blog Length for SEO

Think about the reason why you are producing a blog in the first place. You have probably done some keyword research to figure out the most important words and phrases you need to include on your website. Therefore, you have to make sure you incorporate the right terms and phrases in the right locations on your website. 

You should pay close attention to your title, your headers, and your keyword density. All of this is going to be important when you are writing a blog for search engine optimization purposes. Then, fill out the rest of the blog, trying to hit the right length.

A lot of studies have been conducted over the past few years taking a look at the best length for a blog post. You should try to write posts that are between 1600 and 2400 words; however, remember that this length can vary depending on your topic. You may want to take a look at the blogs that are ranking ahead of you to see the seo word count, and to get better idea of how long your blog post should be. 

How Long Should Blog Posts Be?

So, how long do your blog posts need to be? There are a few factors you need to remember. These include:

  • If your blog post is too short, it may not rank at all. If your blog post is too long, you may scare people away. 
  • You could try to write blogs that are between 1600 words and 2400 words. Remember that the ideal blog post length is going to vary depending on your content.
  • You should break up walls of text with images and videos to make your information easier to scan.
  • Try to include the right terms and phrases in the right locations on your blog.

If you keep these factors in mind, you should be able to write blog posts that rank well for your target market. This can help you drive more traffic to your website, helping you improve your search results rankings.

Follow All Blog Length Best Practices

There are a lot of studies that have taken place regarding blog post length, and it can be difficult to hit the right blog post lines every time. The right blog post length could vary depending on what you are writing about, and it is important to follow all best practices when you are trying to write articles for your website and guests posts on external sites.

If your articles are too short, they may not show up on search engine results at all. At the same time, nobody likes to read a wall of text, and people could leave your website early if it is too long. This can drive up your bounce rate, hurting your search results ranking. Therefore, it is important to break up walls of text with pictures and videos. That way, you can fit all of your content without scaring people away with a giant wall of text. Work with professionals if you are trying to find the best length for your posts and articles.

Written by Vazoola

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