Digital Agency Improved Margins
Medium Size Digital Agency
Location: Salt Lake City
Size: 20 Employees
Annual Revenue: $3.2 million
Salt Lake City Agency was only making 20% margin on links and weren't aware of how much they were leaving on the table working with their current provider. SLC Agency has 50 clients spending an average of $300 per month each for 3 backlinks.
Salt Lake City Agency hired Vazoola in April of 2019, initially transferring a few clients to Vazoola’s “Bounty Express”. The “Bounty Express” delivered, and within two months, SLC transitioned all remaining clients. This led to increased profit margins on link building each month.
- Link spend was reduced from $144,000 to $90,000.
- Each link had a Domain Authority and Domain Rating of 30+.
- Bounty express delivered equal or higher quality links month over month, faster than the previous link provider.
- Decreased account manager workloads.
- Client rankings started increasing rapidly.
- Agency started focusing and adding more resources towards growing their business.